For what it's worth, when I was contacted about this "games in SL" event, I was under the impression it'd be about games in general and the process of building them, playing them, dealing with issues surrounding them, etc. Then I got my interview questions and... it was mostly surface-level marketing copy related inquiries. So, marketing copy is what I gave 'em. This event's changed a few times since it was first pitched and I'm just as confused as to its intent as you are. Hopefully it'll spur some good discussion beyond just "Here is my game! Is it not neat?"