In honor of Women’s History Month, we are shining a spotlight on a successful woman entrepreneur. Jasmine Kiyori is a prolific virtual builder whose work aims to authentically honor various cultures and locations from around the world.

Jasmine’s work includes Little Santorini, Cheri Noel, and Kiyori City. (Note: Kiyori has two components, Kiyori City, rated Moderate, and Kiyori, rated Adult. If you do not wish to visit Adult regions, make sure to adjust the settings in your viewer preferences, as this will determine what types of regions you are allowed to enter.)

How long have you been in Second Life and how did you first hear about it?

I’ve been a Second Life Resident for 13+ years now! I’ve always been interested in virtual world platforms and games; I’m 90% sure I found Second Life through one of those ads on the side of Adobe Flash Player games back in the day. I made an account but didn’t really get into Second Life until an old friend brought me back in a few months later and I’ve been here ever since.

Do you have a background in design or architecture? How did you get into 3D building?

Actually, I don’t have a background in either! I’ve been building since I joined Second Life and that started as a hobby: before I had land I would go to public sandboxes and build there. Once I started purchasing land, I would make themed skyboxes for my friends and myself to enjoy,  but I wasn’t very confident with the work and would do it on the side of other interests in Second Life.

Although many know me for builds now, I have pursued different paths in Second Life such as meshing, photography, managing and hosting at clubs, buying, selling, and developing land, and helping others create their own unique look.

Your work in Second Life has a very international feel, with themes encompassing various cultures. How did you learn so much about all these different places?

In RL I love to travel! I've learned through my experiences during travels, people that I've met, and plenty of time dedicated to research. I've always been interested in other cultures besides my own and am very eager to learn about other countries' customs and way of life. When I design new spots or rentals, I always do a lot of research and make sure what I'm introducing is true to the design of the place I'm referencing. This comes down to architecture design, landscape, and knowledge of customs and culture. I'm very careful to not include something that doesn't make sense, wouldn't be there, is mocking, or generalizes and blends it into a similar culture. I think that bringing these cultures into Second Life is a beautiful thing and a great way to learn and understand them for those who aren't familiar but are curious. I have found that with places I've designed it not only attracts people who are interested in learning and experiencing these places, it also appeals to people from those cultures as well. I plan on designing something for every continent, and aim to represent various countries and their beauty whether on a smaller scale such as a single mainland rental home, a hangout spot, or on a greater scale full region.

How did you discover virtual rentals, and when did you get started?

With my builds, I started to develop a small but dedicated community in Kiyori back in 2018-2019. The regulars were really impressed with my work, and would ask if they could live in Kiyori. I set up a few apartments in the city, and quickly they were all rented out! This interest from my community urged me to expand Kiyori to two full regions. I shifted the focus of Kiyori more into a community rental place along with the city being a public place for all to enjoy.

At the start of the pandemic in 2020, I began to participate in land auctions, where I would find mainland plots with cultural region names and design a home based on that culture which tends to be for rent or permanent sale. I love this because, whatever becomes available on a land auction is totally random, and so when I find one that does have a cultural region name, it's usually something I haven't done and challenges me with a new style. I have plenty of themed homes on the mainland in styles such as {those found in} Mexico, Japan, Sweden, Finland, Korea, Russia, Italy, and more to come! My first mainland plot, Hygge Retreat, is a Scandinavian cabin that is still available for rent or permanent purchase today!

Another outcome of the pandemic was Little Santorini! It is a full region vacation island based on the physical world location of Santorini, Greece. This was my first full region and at the time of launch was, and still mildly is, controversial due to it being a vacation island with day rates. Nowadays, many Second Life Residents are familiar with vacations within Second Life, and plenty of information can be found by reading blog posts written by Dirk Vanlager, who has been highly supportive of my works.

There is also Kiyori City (moderate region), the expansion region of Kiyori. This is the clean, luxurious side of the city featuring places such as The Takai Hotel, Cat Cafe Kariko, Seiryu Blues Lounge & Bar, and much more! Kiyori (adult region) is a full region based off of various Asian cultures, and this is the seedier side of the city.

Finally, I also run an annual winter vacation destination, Chéri Noël, which is based off of Strasbourg, France. I love this place because it combines French and German aesthetics. It runs yearly from December 1st-January 1st, where we go out in style and hold our annual star-studded New Year's Eve Formal!

Are you working on any new projects, or just maintaining your current regions? Tell us about what it takes to maintain a vacation region year round.

We just launched the Kiyori website where you will be able to find information on all my projects, rentals, and so on.

I design mesh as well and run Kiyori Shop! You will be able to find all my latest items here! (There is also a new clothing store coming out soon, so stay tuned!)

I am always thinking of new micro-areas for the Kiyori & Kiyori City regions, this makes the city more realistic and keeps things fresh.

I am also planning on reworking Little Santorini, I have new ideas for it but there’s no set date for this.

While there is no set date or specific details set in stone, Vrutega and I plan on collaborating for video content for Kiyori & Kiyori City.

As far as new destinations, mainland homes pop up when I find a region with a good name to work with! I have also teased a new type of experience I'd like to offer on social media, it's kind of a cross between Santorini and the mainland rental homes. Most vacation destinations operate on closed access, meaning you have to book first to access the place. With my new experience, I will be designing smaller scale, private region destinations that are cultural, authentic, and immersive. These new destinations will be self check-in, there is no booking required meaning it will be easily accessible to all timezones and will be first come first serve.

It's important for me to note that Kiyori as well as Chéri Noël would not have been possible without Megan Prumier. Megan has dedicated so much time and effort to the development of these places and I don't want that to go unnoticed. Megan understands my vision very well and we work extremely well together. When I don't know what to do, Megan knows! I haven't found anyone that matches her creative ability and we have future plans to work on new places together. I can't thank Megan enough for everything she's done, and Megan also has her own venues as well, please do check out her works on her Flickr.

Where can people see your work? Please share links to your sites and social media accounts.

Kiyori Website
Flickr
Facebook
Kiyori Facebook Page
Instagram
Kiyori Instagram
Marketplace
YouTube

Watch this video: Aquatic Adventures in Little Santorini

We hope you enjoyed learning more about Jasmine’s work and inspirations, as well as the thriving vacation rental industry of the metaverse. Each of these weekly Spotlight posts will feature a different Resident to showcase the spectrum of experiences and personalities found in our virtual world. If you have created something inworld that you’re proud of, or have had a deeply meaningful experience that could brighten someone else’s day, please sign up! More info here: https://second.life/spotlight-signup.