Our community blogs
Today we’re shining a spotlight on Kacee Popstar, a multi-talented Resident known for her pivotal role in spearheading events and elevating brands with a unique blend of creativity and strategic marketing flair.
How long have you been in Second Life and how did you first hear about it?
I first entered Second Life around 2010, initially exploring the platform without a specific focus. I dabbled in creating a clothing store called Fresh 2 Def and enjoyed spending time with my SL family. After a few years, real-life commitments led me to take a hiatus. It wasn't until August 2021, prompted by the unique circumstances of the global pandemic, that I decided to revisit Second Life. To my surprise, my entire SL family was still active. Soon after returning, I met Fang Palazzo (greatfang.novo), an uber talented Live Mix DJ in Second Life. My return marked a significant shift as I delved into managing DJ Fang under Pop Entertainment. Soon after, I met my partner-in-crime Sugarplum Zsun (sugarplum85) and I found myself fully immersed in SL’s vibrant club scene and surrounded by the most amazing people driven by the love of music. I spent most of my time attending sets and promoting DJs and clubs by recording short, fun real-time party videos that seemed to really resonate with people. I am a support machine! If you are doing creative things in SL, chances are you’ve seen me right there cheering you on! My real-world experience in the music industry in NYC seamlessly blended with my virtual endeavors, marking the beginning of a new chapter filled with creativity and excitement. Second Life became a space for creativity and virtual adventures. The immersive and dynamic nature of SL really drew me back, and I've been deeply engaged ever since.
You are a multi-faceted individual who is involved in the design, production, and marketing of different events, activities, and brands in Second Life. Can you share some of the projects you are involved with and how they have evolved?
My journey in Second Life is a tapestry woven with my real-life passions and talents. Hailing from a background in the music industry, where I specialized in experiential marketing, I bring a flavor to the grid that's uniquely me. In every endeavor, one golden rule guides me - a dedication to infusing joy and prioritizing the user experience.
The excitement began with event planning and creating Pop Entertainment. Orchestrating and promoting lively DJ and club events connected me with a huge network of dedicated club owners and talented DJs throughout Second Life. These amazing people and their love for music is truly inspiring. From there, I ventured into the world of creation and design with the clothing brand DAO, meaning 'star' in Thai. This was merely the starting point for a journey that led to the evolution of Palazzo Park, a small idea for a bowling alley that blossomed into a dynamic entertainment destination. It means everything to me that so many residents visit and enjoy Palazzo Park daily and infuse a little fun into their Second Life!
Around this time, I began managing marketing for various brands. The most gratifying journey has been HexPosed. I was trusted to take over management of the brand and it has been a blast cultivating HexPosed from the ground up and steering a modest pose store with only a few products into a known brand expanding its offerings to include backdrops, holdables, and furniture.
Along this path, my mission was clear - to bridge the gap between the mainstream and urban communities in Second Life. I started by introducing HexPosed and supporting urban events and ventures with HexPosed’s involvement. This ambition translated into DJ Fang joining Sneaky Link Entertainment, an energetic and dedicated organization featuring talented Urban DJs (DJ Gunnklips, DJ Kevo, DJ Brockie, DJ Lola Bunny, DJ Ultra Violet, and DJ Blackice), managers (Shawn X. Gunner, Kevo B. Wylin, Symone Gunner, King Slaughterhouse Gunner, Luna Laveaux, Dee Allure, and Lyric Skye), and a team of exceptional hype girls who keep the vibe hype and events enjoyable. The cross-community acceptance has been incredible, with followers on both sides of the grid attending and enjoying events. My role extends to marketing Sneaky Link, contributing to its success and popularity in the Second Life community. It has been an extremely enjoyable experience!
Simultaneously, my love for designing spaces gave rise to Spellbound Manor - a fantasy-themed residential community. Here, I express my creativity by crafting high-quality resort-style luxury homes surrounded by an enchanting forest. The success and popularity of Spellbound Manor led to a venture into offering interior design and landscaping services with Spellbound Spaces & Events, where we blend enchantment with luxury in every build.
Then came FLOURISH, my most recent venture aimed at revolutionizing shopping events in Second Life. Being a marketer, I take note of the trends and feedback on social media regarding events. Acquiring FLOURISH wasn't just about business; it was about spotlighting creators and brands and their unique journeys. Some might call my ideas over the top, but that's just the way I like it - to bring back the spotlight to the creators who are often taken for granted, but are architects of our magical experiences here in Second Life.
What unique experiences do you aim to offer visitors of Palazzo Park, and how do you keep the entertainment fresh and engaging?
Palazzo Park is all about interactive fun, inspired by the desire to create a voice-enabled, interactive space for residents to play and socialize. With attractions ranging from bowling and laser tag to a movie theater, rides, and fully interactive arcade, the goal is to foster friendships and fun in a unique environment. We aim to create a space where every corner offers something exciting and are honored to have the support of fun and talented creators, such as TIHQ, Bergson Bowling, HIVID, and Erfe Design, whose creations made Palazzo Park what it is today! Their sponsorship helps to keep the entertainment fresh by allowing me to add regular updates, new rides & attractions, and engaging events creating a dynamic and ever-evolving experience. We are in the middle of an expansion that will make way for all new and fun attractions, so stay tuned for that! Those interested in the park can connect by following our Facebook Page and joining our In-World group!
Those interested in renting Palazzo Park or sponsoring our expansion, please submit your interest via these forms.
Park Rental: https://forms.gle/XeKyh1pDDyi6aDcD7
Running a monthly shopping event like Flourish is a significant undertaking. What's your approach to selecting brands and creating a unique shopping experience each month? When is the launch date for Flourish? How can eligible brands participate?
FLOURISH is indeed a labor of love that involves meticulous planning and a commitment to delivering an exceptional experience for both brands and shoppers. We focus on curating a diverse range of brands, each with its own story to tell. When selecting brands, my approach is centered on providing a diverse and exciting array of products that cater to the varied tastes of the SL community by taking into consideration the uniqueness, quality, and appeal of each brand to ensure a well-rounded and captivating shopping event.
FLOURISH stands out through its unique business model and features, such as the FLOURISH Mens Edition, which focuses on providing a dedicated and exclusive space in the center of the event for men's brands. We also will launch “FLOURISH Unveiled”, a monthly show that will put the spotlight on a featured brand and take us through the journey of the brand. This will be in correlation with a dedicated brand exhibit area, housed right in the middle of our Sponsor Concourse, that will take you through the timeline of your favorite brands’ evolution!
We also prioritize collaboration over competition, fostering a supportive environment for brands to work together. I've introduced a streamlined process without the usual collaboration fees, encouraged collabs by offering discounted Collab Sponsor booths so brands can engage in collaborative releases with reduced financial risk.
The commitment to brands doesn't end there. We have also incorporated features like the FLOURISH Cafe, at the landing point, for food and beverage creators who often get the short end of the stick at events. Additionally, our Concourse Kiosks offer a low-cost opportunity for emerging and small brands to gain visibility in a real-world shopping experience, reminiscent of the shopping kiosks in your local mall. We have partnered with Luke Rowley, creator of the EasyBloggers platform, for a seamless blogging experience for brands and bloggers. Furthermore, FLOURISH will launch a unique rewards program for brands with continuous participation, providing perks such as late fee waivers, premium booth selections, discounted and permanent booths, and social media features. This is just the tip of the iceberg of what FLOURISH will offer and my amazing team, Lillian Onyx, Fang Palazzo, Symone Gunner, Lyric Skye, Cakhez Blvck, and I are so excited to bring it all to you!
The launch date for FLOURISH is set for April 7, 2024. FLOURISH is not just a shopping event; it's a movement dedicated to improving the overall experience for both brands and shoppers. Interested brands and bloggers can join the movement and experience the fun at FLOURISH by submitting an application found on our website, http://flourisheventsl.com.
With Spellbound Manor and Events, you blend enchantment with luxury. What are the key elements you focus on when creating an immersive and luxurious environment? How can Residents get more information about your design and landscaping services?
Spellbound Spaces & Events is another passion project involving myself, Lillian Onyx who handles day-to-day business operations and landscaping, and Fang Palazzo, our talented and creative lighting expert. My way of building is truly unique. Beginning with choosing environments to set the mood of a space and using high-quality, luxury decor and furnishings, plant life, and lighting to tell the story of a space. I often tell clients, that I don’t create spaces, I design with my soul to create experiences. Key elements in creating an immersive environment include meticulous attention to detail, blending fantasy aesthetics with high-end resort-style touches, and fostering a sense of wonder. The enchantment is brought to life in a way that feels both magical and grounded in reality. My goal, through the use of rich and earthy tones and shadows, is to invoke a feeling as you enter the room. Pro-tip: When stepping into any space that I create, ensure you are in “Shared Environment” to experience it the way it should be! The reception from the community has been overwhelming and we are so grateful for the support. Residents interested in our design and landscaping services can reach out to us via the form linked on our Facebook page.
Watch this video submitted by Kacee about Spellbound Manor.
Video production by Sabina Valeska
How has being a part of Second Life transformed or impacted your personal or professional life?
Second Life has been a transformative journey. It has allowed me to explore and expand my creativity, connect with an incredible community, and merge my real-life skills with virtual experiences. Seamlessly weaving together my real-world background in business, marketing, and the music industry with the dynamic opportunities of the virtual realm has allowed me to explore new facets of creativity, business management, and community building. The synergy between my real and virtual experiences has been harmonious, contributing to a fulfilling and enriching Second Life. It's not just a platform; it's a canvas for personal and professional growth, offering unique opportunities that have enriched both aspects of my life.
Tell us about some of the other Residents in SL who inspire you and whose work you admire.
In Second Life, the community is filled with so many talented individuals who inspire me every day!
One notable figure who continues to inspire me is Fang Palazzo, DJ Fang. His passion for music and dedication to creating memorable experiences for residents constantly motivates me. I couldn’t do what I do without his continued support.
My mother, Heaven Release, keeps me grounded and constantly reminds me that I am capable of anything! Between her and my father, King Slaughterhouse Gunner, I’ve had the most amazing support system.
Vrutega, one of my most staunch supporters from day one, has really been a driving force behind me, giving me the courage to continue to do what drives me.
Sugarplum Zsun and her passion for music and creating her mark in Second Life is what started my journey within the SL’s colorful music scene.
The adorably sweet and talented SEMINA, who blessed me with my first Live Singer event, continues to inspire me with her creative shows and innovative ideas! Working with her is always a vibe and man, can she sing!
Shawn X. Gunner and Symone Gunner both have hearts of gold and know no bounds when it comes to supporting me and all my different endeavors! Their patience and guidance are a gift as I navigate through this virtual world.
Highlife Destination owners Tye & Gabriel Easton are truly inspiring to me. The hard work and ingenuity they put into their vacation destinations and events raise the bar and add a level of realism with flawless roleplay and endless activities. They inspire me to keep growing my ideas and I aspire to be on their level one day!
Second Life Creators are my biggest inspiration! Each has a distinct style and passion that continues to motivate and push boundaries. Their dedication and the unique contributions they make to the SL community are truly admirable. Their creativity and drive really keep Second Life filled with vibrant experiences, and for that, I am forever grateful. All my club rats in the SL Music scene I have a special love for! Imagine day in and day out they are here simply for the love of music. Inspiring! There are too many to name, but the support and inspiration from Second Life residents continually drives me to explore new horizons and contribute positively to this virtual world.
Where can people see your work? Please share links to your sites and social media accounts.
Yes! Please connect with me!
You can find all my links and info at http://kaceepopstar.carrd.co
Palazzo Park: http://maps.secondlife.com/secondlife/Spellbound Manor/105/85/2223
FLOURISH Event: https://flourisheventsl.com
Spellbound Manor: http://maps.secondlife.com/secondlife/Spellbound Manor/251/210/21
Spellbound Spaces & Events: https://www.facebook.com/SpellboundSpaces
Thank you, Kacee, for your invaluable contributions and for enriching our community with your creativity and dedication.
Each of our Spotlight posts features a different Resident to showcase the spectrum of experiences and personalities found in our virtual world. If you have created something inworld that you’re proud of, or have had a deeply meaningful experience that could brighten someone else’s day, please sign up! More info here: https://second.life/spotlight-signup
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"This is Part 2 of the Lost Unicorn Storybook Region. Enter the Magical World of your Favorite Childhood Storybooks." Watch the video on YouTube
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As mentioned in our Pt. 2 blog post, we are excited to announce that the process of providing an archive of the Second Life Jira BUG project on GitHub is now complete!
You can find the public BUG archive at https://github.com/secondlife/jira-archive/issues. The archive currently contains most of the previously public Jira tickets from the original Jira BUG project. However, there are some edge cases that we are still in the process of migrating. It does NOT include tickets that previously had restricted access.
We encourage you to use the Second Life Feedback Portal for any new bug reports or feature requests. Your feedback is crucial to our ongoing efforts to improve Second Life, and the feedback portal provides a convenient platform for you to share your thoughts and insights.
We appreciate your continued support and understanding as we work to enhance the Second Life experience. The migration to feedback.secondlife.com signifies our commitment to fostering a more collaborative and efficient environment for everyone in the Second Life community: providing feature request voting, a public roadmap, tighter integration into the engineering process, and more.
Thank you and see you on the Grid!
Second Life Team
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February, the month of love, is just around the corner, and we're thrilled to announce a variety of Valentine-themed events and activities. Follow our Featured News blog, as we will be revealing all the delightful details later this week!
Our vibrant community is a mosaic of stories, and each connection adds a unique hue to this kaleidoscope of emotions. Our deepest thanks go to the Second Life Residents who have opened their hearts to us - sharing their moments of joy, companionship, and images of love to the official Second Life Flickr Group.
Featured in this collage:
Thank you, Residents, for your continuous support and for making Second Life the wonderfully diverse and welcoming community it is. Here's to a month filled with love! ❤️
For a chance to have your image featured in our social campaigns or the Second Life pic of the day, submit your work to the Official Second Life Flickr Group.
For a chance to be featured in our #SLFeature Instagram stories, follow and tag us on Instagram.
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We’re writing to remind everyone that we’ll be holding our monthly Web User Group meeting today at 14:00 SLT in our usual meeting place, where we’ll be discussing our status with ongoing projects and our near future plans for our web properties. As always, we’ll leave plenty of time for Q&A from the community. This meeting is conducted using voice. We're happy for you to contribute in voice or in text, but you'll need to have your voice settings activated. We look forward to seeing you there.
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The Concierge and Land User Group meeting is a monthly, public meeting for discussion and education on Second Life, useful to both Mainland Residents and Estate owners.
Topics include any issues relating to Customer Relations/Support or concerning Land in general (mainland, islands, Linden Homes, estates, auctions, etc.).
Join Wendi, Vix, and members of the Land team, on Wednesday at 12pm PT at Linden Estate Services. All are welcome.
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I would like to introduce a new member of the Linden Support team, Boxy 5000.
Boxy 5000 is a virtual assistant/support bot trainee.
But wait, wasn’t there already a chatbot who answered questions for premium users? Indeed there was! Boxy 3000 was the earlier model of the trainee chatbot.
We are learning from some design flaws and moving forward with a more advanced bot. Boxy 3000 has been re-invented and given an extra 2000!
But wait a second time! Won’t this bring about the machine apocalypse? Not just yet–Boxy 5000 is more advanced and learns as they go but Skynet is still a few upgrades away.
The upgraded bot will be a 24/7 support option for both premium and non-premium residents! (Previously only available for premium customers.)
Boxy will have the ability to answer commonly asked questions, keep you up to date on current issues, help with ticket submission and in some cases handle a support request.
Boxy has uses for all residents, from early adopters to fresh new faces.
For new and more casual residents Boxy is available to help them find the support they need.
For our seasoned veterans Boxy can offer support options for some specific requests. Specifically, Boxy will be able to submit an abuse report on your behalf and in some cases help with the restart of a region!
Boxy will continue to learn as we go. Boxy might not have all the answers currently, but we will continue to review questions posed and help the bot to better answer your support queries.
We realize that a chat bot is not a substitute for a customer support representative, and this bot is not meant to be. It is however meant to help when we are unavailable or may be experiencing higher call volumes.
For premium residents Boxy will only be the first point of contact before being passed to a support representative during office hours. Utilize Boxy to help better explain your issue once you are transferred to a support representative. Outside of office hours Boxy can help or create a ticket for when we are back in the office.
The ability to get an answer to your question or to get your issue resolved without having to wait until our Support Lindens are available is Boxy’s primary directive.
Anyone interested in saying hello to Boxy can access it by logging into our support portal. The Boxy 5000 chat widget should appear in the bottom right hand corner of your screen.
Boxy 5000, it’s advanced…
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