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In general, my apathy towards all things here has continued to rise but I have a grease monkey script installed in firefox that shows the Marketplace keywords right there on the listing and it's just sad when you see respected merchants utterly spamming their listings with just about anything. Examples for completely different products from the same merchant:- Top: Keywords: sexy,top,sheer,beach,holidays,twisted,satin,folds,lycra,ruched,fun,metals,shiny,soft,lara.body,bust,gorgeous,breast,attractive,glamour,flirt,fashion,style,beautiful,seductive,pretty,erotic,50 shades, Bra: Keywords: sexy,top,sheer,party,holidays,valentines day,satin,,lycra,ruched,fun,metals,shiny,soft,lara.body,bust,gorgeous,breast,attractive,glamour,flirt,fashion,style,beautiful,seductive,pretty,erotic,50 shades Coat: Keywords: sexy,top,sheer,beach,holidays,twisted,satin,folds,lycra,ruched,fun,metals,shiny,soft,lara.body,bust,gorgeous,breast,attractive,glamour,flirt,fashion,style,beautiful,seductive,pretty,erotic,50 shades, Sweater: Keywords: clothes,clubwear,fashion,female,flashy,funky,hot,neon,outfit,block,print,seamless,sexy,stylish,teen,mesh,casual,chic,loose,off shoulder,country,top,sweater,pullover,color block, Shorts: Keywords: sporty,sport,skirt,fabric,zipper,gold,colors.colorful,nice,comfortable,shorts,fabric,jeans,denim Occasionally, they actually get a word in there that matches the product but other than that the rest is just utter spam. Any suggestion that all that has to be done is to flag the item for keyword spam is pointless because for most items, the MP created problem of multiple listings for different colours exists. So, you would have to go through a dozen listings and flag each one, for each product. Anyone got time to go through 1685 listings which is the number in the store? Maybe that's the solution to getting products DE-LISTED for keyword spam, just spam the MP with multiple items (variation in only the texture). I don't even suspect that most merchants do this deliberately, they're genuinely trying to get items returned in search but the above just illustrates how pointless keywords are. Consolidation of related listings should have happened a long time ago, maybe limiting each item to say 4 keywords would require merchants to focus somewhat more?