Artistic pics are nice, if the items are shown clearly as well.
Having everything shown itemised is good, with slurls. If not slurls, a clear note at the bottom of the list that slurls are available on the slurl page <linked> . I know that when I am looking at blogs, I impulse shop when I see something.. I will go, right THEN and buy it. If I have to search SL (and you know how unreliable search can be at times) the urge is gone, and the creator has lost a sale.
A bit of conversation. Pics. Slurls.
I don't care for blogs that are just... 'Pic, list of items and maker'. Period. To me it is a fail. I don't buy from that. I don't know what that is called, but it isn't blogging.