My blog is pretty generalized right now. I have been considering highlighting stores and sims in it as I run across them, but it's a very relaxed and loose idea at the moment. The newbie guide page, which I thought was better than a post on it, could easily remain a centralized document for it...but adding a post when I add stuff might not hurt.
I think I may do up a notecard and send it to each of the store owners of the stores covered so far, and let them know they're being featured, and offer the option to add anything they want to my listing. I'm also trying to figure out the most effective way to reach other creators who I might not have heard of and offer them a place in the listings, so advice on that would be welcomed.
Personally, one of my eventual SL goals is to become a model - even though my current resources are limited to the freebies I've gotten, aside from the skin I bought, it's been the funnest part of the whole project!