Thank for that very full expose, ChinRey! My main truly is a small fish in comparison.
It's really helpful to read and is making my main consider her strategies - especially keeping product lines apart - albeit in the same store, rather than separate ones. Even browsers probably don't want to look at everything in a shop, no matter how interesting it might be.... :D. She is awfully eclectic and maybe needs reigning in a bit (/me cracks the whip).
Sales volume continues to be down since the early November "blip". However, starting this thread has helped my main, both from the point of view of support that's been shown and getting her thinking about new approaches.
Thanks to everyone who has contributed.