What is a hunt?

[BeautyNevrDies]

What is a hunt?

[NicholasKulp]

When merchants get together and give their items up to 'hunters' who find hidden gifts in their shop.  It brings traffic to shops, raises awareness for them, and gives residents great free products.

[Rolig Loon]

There are many variations on the hunt idea.  The basic idea, though, is to find a poorly-hidden sign somewhere in each participating shop and click on it to receive a free bit of merchandise -- usually something on the low-priced end of whatever the shop sells.  You often also get a landmark, an invitation to join the shop's group, and a bunch of other promotional stuff.  If the shops are lucky, you get distracted by other merchandise while you are hunting for the freebie and you end up buying more things on impulse.