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How many Premium accounts are in SL?


Irene Muni
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I often read the Statistics Metrics that LL published quarterly. But I've never seen (my fault?) the number of Premium accounts.

Does anyone know where to find this information? (in SL web or in another web).

Thanks in advance.

Message was edited by Irene Muni: correcting typo.

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LL used to release that metric (along with a bunch of other useful ones) but switched over to only graphs at some point.

You can look at https://blogs.secondlife.com/community/features/blog/2008/02/22/key-economic-metrics-through-january-2008 for an example of what used to be published (the links to the Excel file still work at least).

Meta's office hour (if it still exists) would be the best place to ask why all that was discontinued.

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The statistic on premium accounts is a premium statistic. Have I got that much right?

I'm lately wondering if LL might end up selling premium accounts at less cost in order to swell SL ranks. The long thread on whether clubs should get a break was interesting, but it seems like the clubs might be happy if less expensive premium accounts brought new customers in their doors. Shops too. Have I got that right?

Suppose, maybe, the RL economy isn't going to be exciting again for a long time. Stuff I'm reading quotes people who say that the blahs could last for years. OK, so what if it turns out that way?  Try this idea: Tourism will drop at least a little. Online entertainment at home will increase at least a little. Right? And SL will be getting easier (and then even easier?) to use.  Putting limits on scripts looks kinda smart doesn't it, a good thing to do before the next flood of immigrants settle in? With cash to spend that they didn't have to spend on scripts. True?

Sorry for the rant. I didn't mean to get off on a tangent, but in reading what's being posted here and elsewhere in SL, I just see a lot of things going on at the same time. Messy, messy, messy.

Same as RL

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Hi Irene,

A quick search revealed some figures but no recent ones. Way back in early 2005 the number of premium accounts was 5,000. It grew to 95,000 over the course of a couple of years but was declining through 2008 from about 92,000 down to less that 85,000 by the end of that year with a falling graph. I've no idea what the 2009 figures were but in view of the lure of the Linden Homes I guess some action was needed to perk up Premium membership.

Nyll

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My next question would be how many of the existing premium accounts are unique accounts, ie. not alts who also have premium accounts to own more land.  While a premium account is still a premium account, my general impression of those who have alts as premiums is solely as a land-purchasing goal and would not create more business for clubs or shops.

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I wonder if the reason for that decline was the economic depression, or because of bots buying up all the land, then selling it at an elevated price.

I know that I won't bother going premium anymore, because the last I was, the prices of land were stupid-high. That and I don't feel like potentially lining the pockets of some guy who lets their bot buy land, just to up the price without really providing a service in the interim to merit the profit.

But there are many other reasons out there for this, and I felt like ranting a bit. :3

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Irene Muni wrote:

 

And perhaps LL will show in the next statistics the number of Premium accounts ... and their increase (Linden Home) .

No, not given this information in the Q1 metrics (http://blogs.secondlife.com/community/features/blog/2010/04/28/second-life-economy-hits-new-all-time-high-in-q1-2010)

Only two references: "The introduction of Linden Homes drove an increase in the number of premium subscribers, both from new  Residents, and existing Residents, many of whom reactivated their  premium subscriptions in the quarter." and "The first quarter saw two significant changes that affected the dynamics  of the Second Life economy. One was the dramatic increase in Linden  dollars sourced as stipends due to the growth in premium subscribers as a  result of the success of Linden Homes."

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Hi Irene!

When questioned on falling Premium subscriptions in 2008, Linden Labs CEO, Mark Kingdon, is on record as saying "Premium subscriptions are immaterial in our overall business" and Linden Labs CFO, John Zdanowski said "'The revenue we generate from premium subscriptions is largely offset by  the stipends we pay out to these account holders, so this decline  doesn't have a material impact on our business."

Many Premum accounts did not have land holdings and in actual fact, Linden Labs were losing money on the older Premium accounts (annual/quarterly) where they pay 500L stipends.

The only way they were making any real money was if Premium accounts holders purchased mainland and paid tiers as well.

I guess sometime last year there was a change of strategy to one devised to encourage a growth in Premium subscriptions with more stipends feeding back into the ecomomy as well as hoping many of the new Premium subscribers would gravitate to the mainland after their Premium Home experience.

While the comment you posted seems encouraging on the success of the Linden Homes, it remains to be seen how many new Premium members do move on to the mainland. I doubt we'll see a published figure for Premium subscribers until the final 2010 figures are produced and only then if it shows a sizeable increase in number.

So many Linden Homes seem to be owned but vacant. Looks like many Premium subscribers grabbed the Homes because they were free but live elsewhere, either on private land or had land tier to spare so the Home did not increase it.

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Your thinking is very interesting and very wise As always hehe).

Anyway, I do not understand why LL hides the number of Premiun accounts.

In a sense, residents Premium are showing any kind of "confidence" in LL. There are only to possible reasons for Premium: own mainland and/or extended support. The Linden Home and the stipends are less decisive reasons (I think). So, Premium accounts + Region owners is a important number for LL: that number shows how many residents are "comfortable" (more or less) with LL.

But LL knows .

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Back in 2005 there were less then 60,000 premium accounts , midway through 2006 came the freebie accounts and the population explosion . While LL was still posting the number of paid premium accounts I could calculate a percentage . At that time you could say 10% of the population were premium accounts , the rest were free loaders . Present day I have no idea what it could be but I would dare say it could be  about the same minus all the traffic and camping bot's . But yes it would be nice to get a hard number from LL as it stands today .

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Hello,

...while cleaningup /me found this old data from 2008...

Created Year Created Month Running Residents registrations Premium Residents
2001 April 1
2002 March 8
2002 April 10
2002 May 12
2002 June 13
2002 July 14
2002 August 17
2002 September 39
2002 October 43
2002 November 61
2002 December 96
2003 January 145
2003 February 168
2003 March 210
2003 April 288
2003 May 413
2003 June 623
2003 July 886
2003 August 1100
2003 September 1301
2003 October 1484
2003 November 1753
2003 December 2103
2004 January 2743
2004 February 3417
2004 March 4020
2004 April 5144
2004 May 6329
2004 June 8096
2004 July 9401
2004 August 10862
2004 September 12432
2004 October 13983
2004 November 15415
2004 December 17056
2005 January 18876 5273
2005 February 20810 5710
2005 March 22934 6287
2005 April 25221 6669
2005 May 27486 7039
2005 June 30650 7548
2005 July 36469 8231
2005 August 39980 8953
2005 September 52349 9826
2005 October 69180 10772
2005 November 83755 11633
2005 December 99623 12433
2006 January 123438 13403
2006 February 143943 14178
2006 March 164017 15162
2006 April 196895 16535
2006 May 227056 18320
2006 June 321683 19685
2006 July 425592 21441
2006 August 594383 24702
2006 September 801860 28253
2006 October 1198147 32526
2006 November 1731796 42430
2006 December 2267092 49776
2007 January 3136259 57661
2007 February 4136514 66838
2007 March 5127769 75714
2007 April 5956170 83063
2007 May 6860473 89845
2007 June 7729655 94607
2007 July 8548178 88797
2007 August 9252781 90600
2007 September 9596742 91054
2007 October 10570615 91613
2007 November 11175710 92595
2007 December 11704934 93219
2008 January 12240161 92096

as allready said, in 2008 LL stoped to report this data and since webpage relaunch LL seam to be to shy to link the statistic-page findable.

Ciao

Dil

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