Jump to content
  • 0
Sign in to follow this  
Erika Delbonnel

A question about marketplace “Enhanced” Listings

You are about to reply to a thread that has been inactive for 2842 days.

Please take a moment to consider if this thread is worth bumping.

Question

  • 0

Enhanced listings in my opinion are useless. A lot of people will have different opinions on it. Lets take a look at the facts. You are NOT the only person paying for an enhanced listing, there are literally thousands of people doing it, so the probability of seeing your own stuff show up on the frontpage, or category front page (depending on which one you paid for) is very very low. You might have to sit there for many many hours just refreshing the page to maybe see it once. This DOES NOT mean that your ad is not being shown, there are thousands upon thousands of people browsing the MP at any one time, so the probability over all that your listing is shown is where it should be.

 

ETA: Your enhaced listing would not appear on your own store page.

  • Like 2

Share this post


Link to post
Share on other sites

5 answers to this question

Recommended Posts

  • 0

Enhanced listings in my opinion are useless. A lot of people will have different opinions on it. Lets take a look at the facts. You are NOT the only person paying for an enhanced listing, there are literally thousands of people doing it, so the probability of seeing your own stuff show up on the frontpage, or category front page (depending on which one you paid for) is very very low. You might have to sit there for many many hours just refreshing the page to maybe see it once. This DOES NOT mean that your ad is not being shown, there are thousands upon thousands of people browsing the MP at any one time, so the probability over all that your listing is shown is where it should be.

 

ETA: Your enhaced listing would not appear on your own store page.

  • Like 2

Share this post


Link to post
Share on other sites
  • 0

I have to agree with Darren.  I tried using classified ads for a while, years ago now, and decided after a valiant effort that it was money down a rat hole.  IMO, the Enhanced Listings are different only because they are a more expensive rat hole.  You lose in two ways.  First, as Darren points out, there are so many other people with Enhanced Listings that yours gets lost in the crowd.  Second, I strongly suspect that most people ignore them.  I certainly do.  I log on, do a search, and pay little attention to the distracting things that have little to do with what I'm looking for -- including those "special" enhanced listings that crowd onto the top of the page.  In short, the enhanced listing system is working the way it is supposed to, and it's also giving you the results I would expect.

  • Like 1

Share this post


Link to post
Share on other sites
  • 0

You can review some of the information in the link below. If you still have unanswered questions about your Market Place Store, contacting Support is always an open option.

 

It is my opinion, that a Seller needs to utilize every advertising option, and every byte of data match helps.

 

http://community.secondlife.com/t5/English-Knowledge-Base/Managing-your-Marketplace-store/ta-p/700191#Section_.1.9

 

 

Share this post


Link to post
Share on other sites
  • 0

Just for your information you can check the performance (impressions and clickthroughs) of your listing enhancement (merchant home > Reports > listing enhancements). Like other posters said, it's very rare to see your own ad especially when you are running only one ad. You'd have to decide if it's worth of your money or not by yourself. I've been running some enhancements because I could see the effect of them.

  • Like 2

Share this post


Link to post
Share on other sites
  • 0

After a week of having active "Enhanced" listings, I must say it has worked very well for me. I recovered the investment and now I just hope to get profit.

 

Thanks for your answer

Share this post


Link to post
Share on other sites
You are about to reply to a thread that has been inactive for 2842 days.

Please take a moment to consider if this thread is worth bumping.

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Answer this question...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

Sign in to follow this  

×
×
  • Create New...